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Brown Bag Webinar: The Strategist and Social Media
March 31, 2009
Lunch and Learn Teleseminar About the Webinar: While the public relations landscape seems to change at rapid speed, there are certain things that never change. With the exploding growth of social media, the need for strategic thinking has never been more important. Find out how to manage a social media campaign. Learn how your insight and deep understanding of strategy, paired with the skills and enthusiasm of technically savvy junior pros, can result in social media success.
You will come away with:
Cultural understanding needed to communicate with social media tools.
A framework for integrating social media with business continuity.
When: Tuesday, March 31, 2009 11:45 a.m. (Please arrive early as the Webinar begins promptly at noon.)
BRING YOUR LUNCH & Learn: $15 OC/PRSA Members $10 PRSSA Students $20 for Non-members
Location: John Wayne Airport – Administration Building 3160 Airway Avenue, Costa Mesa, CA 92626 (949) 252-5171
Reservations: Limited space available! – Please R.S.V.P and pre-pay with credit card online below with the PayPal system by Friday, March 27. Checks will not be accepted at the door on the day of the event. If you wish to pay by check, please R.S.V.P. to info@ocprsa.org and mail your check to OC/PRSA (PO Box 422, East Irvine, CA 92650) to arrive by March 27. After this date, we bill for reservations made but not honored and for late cancellations. Instructor: Kami Watson Huyse, APR, principal of My PR Pro, is an Ad Age “Power 150” blogger who writes about public relations and communications at Communication Overtones. She has an extensive background in crisis communication and reputation management, executing social media campaigns, focus group research and media relations. She has garnered coverage for her clients in media outlets such as the Washington Post, the Wall Street Journal, the CBS’ “The Early Show” and the San Antonio Express News, among others.
APR Accreditation Maintenance Credits: Participants earn 1.0 APR Accreditation Maintenance Credits for a teleseminar/webinar. For more information on APR Accreditation Maintenance Credits, visit http://www.prsa.org/PD/apr/index.html.
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