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The PR in Politics
July 17, 2008
How to find the PR fundamentals in the 2008 elections and apply them to your non-political accounts.
For many of us, watching the 2008 elections is great political theater—and a prime example of the power of PR and marketing. With this year’s big decision a few short months away, we’re bringing in two powerhouse politicos who’ve been on the front lines in both the White House and the Governor’s Office. Hear exclusive insight into the cutting-edge PR technologies and practices driving today’s multi-million-dollar political campaigns and how you can apply them for your clients. This is a don’t-miss-it event!
Featured Speakers
Roger Salazar, President, Acosta I Salazar
Roger Salazar served as a White House spokesman for President Bill Clinton and Vice President Al Gore, and was a spokesman in Gore’s 2000 presidential campaign. He was national spokesman for the 2004 Democratic presidential primary campaign of Senator John Edwards and was press secretary for California Governor Gray Davis’ successful re-election campaign of 2002. Salazar was recognized as one of the “100 Most Influential Hispanics in America” by Hispanic Business Magazine and the hot “New Spinning Star” by California Political Week.
Stephen Kinney, Partner, Public Opinion Strategies
Stephen Kinney is a partner in one of the nation’s premier political and public affairs survey research firms. His clients have included Governor Peter Wilson, Governor George Deukmejian and former State Treasurer and U.S. Senate candidate Matthew Fong. He served as director of the Pacific Region of the Republican National Committee and has been involved in nearly every competitive state legislature race in the past decade.
Moderator: Leisa Brug Kline, Chief of Staff for Assemblyman Chuck Devore and OC/PRSA President-elect.
*NOTE: Seating is limited and walk-ins will NOT be accepted once seating is sold out, so be sure to RSVP in advance!
WHEN:
Thursday, July 17, 2008
11:30 a.m. - Noon: Networking and Registration
Noon - 12:30 p.m.: Luncheon
12:30 p.m. - 1:30 p.m.: Program
LOCATION:
The Clubhouse
3333 Bristol Street, Suite 2082, Costa Mesa
(inside South Coast Plaza parking lot next to Bloomingdales)
COST WITH RESERVATIONS BY JULY 14:
$30 member ª $45 non-member • $25 student
After July 14 there is an additional $5 charge for walk-ins and late reservations, and no refunds are available.
RESERVATIONS:
Please register and prepay below using PayPal (credit card processing fee additional), or send an email followed by a check payment to OC/PRSA, PO Box 422, East Irvine, CA 92650.
Contact our office at info@ocprsa.org with questions.
Member $31 |
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Non-Member $46 |
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Student $26 |
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