Accreditation

Take Your Career to the Next Level by
Earning your Accreditation in Public Relations

APR

What is the APR (Accredited in Public Relations)?
Earning your Accredited in Public Relations (APR) designation proves that you have successfully demonstrated competency in the knowledge, skills and abilities required to practice public relations effectively in today’s business arena. The process consists of a panel presentation and a computer-based written exam. Learn more on earning an APR here:
http://www.prsa.org/Learning/Accreditation/.

Who May Pursue the APR?
Any PRSA member in good standing may take on the challenge of earning Accreditation. However, it is recommended that candidates have at least five years of experience in the full-time practice or teaching of public relations and who have earned either a bachelor’s degree in a communication-specific field (e.g., public relations, journalism, mass communication) or have equivalent work experience using public relations principles; writing, editing and reporting; or involving public relations campaigns, research, ethics and law, and internship (practical experience under supervision).

Get Started Today!

Step One: Complete the APR Application and submit it to the Universal Accreditation Board (UAB) with the exam/application fee. UAB will inform our local APR Chair that you are eligible for your panel presentation. The exam fee is $385 for PRSA members, and $110 will be refunded to PRSA members upon completion of the exam. Allow at least one month for processing. Your PRSA membership must be active to qualify for application.

KiYong Kim, MA, APR

“The best part of the APR course is the opportunity to learn with other professionals and APRs from the local community. The course gave me the tools, resources, and confidence to earn my APR!”
KiYong Kim, MA, APR
Public Relations Faculty
Biola University, La Mirada, CA

Step Two: Sign up for the annual OCPRSA APR Study Session Course, a 10-week series of instructional classes held every spring that prepares mid- to senior-level practitioners to sit for the panel presentation and computer-based exam. An accredited PR professional instructs each class and candidates are provided with a structured process for learning the material and studying with each other. The course includes instructional classes, mock panel presentation, portfolio preparation, and formally evaluated panel presentation. The course costs $250, with a $100 rebate upon completion/passing of the panel presentation (oral exam).

Many thanks to this year’s instructors: Carolyn Kim, PhD, APR (Biola University), Payal Kumar Avellan, APR (The Wooden Floor), Mary Ann Pearson, Ed.D, APR (California Baptist University), Doug Swanson, Ed.D, APR (Cal State Fullerton), Danny Craig, APR (Stantec), Ashton Maxfield, APR (Masterplan PR) and Justin Glover, APR (Communications Lab).

Thank You to our 2020 Course Sponsor:

Rocket Science

Step Three: Consider taking the APR Online Study Session, offered year-round. The cost is $195 for PRSA members for a one-year subscription to the course. Visit https://online2learn.net/APR/ to see the schedule and check out an open house.

For more info about the process, visit:
https://www.praccreditation.org/apply/apr/

CONTACTS

Angela Burrell, APR
Orange County PRSA APR Chair
aburrellstar (at) gmail (dot) com

Kathy Mulvihill
National PRSA Accreditation Manager
kathy (dot) mulvihill (at) prsa (dot) org