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OCPRSA Best Practices for COVID-19 (coronavirus) Communications

By the time you’re halfway through this blog post, we expect the COVID-19 situation will have evolved. This pandemic is certainly pulling all the levers in communication pros’ repertoire. Whether you’re just starting your career or a seasoned pro, sharing best practices can keep us sharp and innovative. Here are a few we hope you […]

Effective Crisis Management: Ten Tips from a 20-Year Industry Expert

“I have a crisis. Can you help me?” Nationally-recognized crisis communications expert Joan Gladstone, APR, Fellow PRSA, has heard this question many times over the course of her career.  As PR professionals, how do you avoid a collision course between speed and accuracy in a crisis, prepare CEOs to communicate with empathy and compassion, and […]