Did you miss the OCPRSA program, Turning Data into Actionable information? This program presented by John Novaria, former journalist turned Principal of Novaria Communication, is filled with valuable information on how to leverage data to tell stories that generate media interest, communicate effectively, raise consumer awareness of critical issues along with overcoming challenges of social […]
By Carly Owens I love data and numbers. That’s not normally a declaration you hear public relations professionals make, but because I’ve seen what a powerful tool data can be for our profession, I will shout it from the rooftops. Data fuels public relations measurement, which can sometimes be an afterthought in our industry, but […]
Each year from September 15 to October 15, we take time to recognize the contributions, legacy and influence of Hispanic and Latino Americans to the culture and achievements of the United States. Hispanic Heritage Month was originally proclaimed in September 1968 – lasting only one week – during the tenure of President Lyndon B. Johnson. […]
As Orange County heads back to school, nonprofits throughout the region are stepping up to help students and parents in creative and collaborative ways. In our new series, OCPRSA Steps Up, the OCPRSA Community Service committee highlights how local nonprofit organizations are stepping up in big ways. This fall’s column features nonprofits assisting our community […]
The current pandemic has changed the career path for many. Whether you are a recent graduate about to enter the job market for the first time or a young professional, you are not in this alone. The current unemployment rate in the U.S. has risen to 14.7%, according to the U.S. Bureau of Labor Statistics, […]
As COVID-19 and the shelter-in-place order continue to impact the economy and all industries, we understand that times are tough right now. PRSA is pleased to offer a financial hardship plan to members who are unemployed or temporarily disabled. If your PRSA membership is up for renewal and you have been a member of PRSA […]
OCPRSA continues to be amazed at the accomplishments of its 300+ members. To honor our members’ achievements, we recently launched an “OCPRSA Member Spotlight” section in our weekly INBOX newsletter. The new feature highlights news about OCPRSA members’ career growth, updates about OC PR agencies, local company news, and more. Below are the Spotlight Stars […]
It’s not unusual for communications professionals to work remotely. But the coronavirus pandemic has made for exceptional and unusual circumstances. Leading a team can have its challenges even without a health crisis, but with one – it’s not just about the work or the deadlines. IMW President Chris Bretschger shares how he and his agency […]
Wash your hands and be kind to strangers, advice we may have dismissed as standard practice before the coronavirus (COVID-19) reared its ugly head. But is it? By now, we are all aware that we need to wash our hands for at least 20 seconds. The World Health Organization (WHO) published a video with almost […]
By the time you’re halfway through this blog post, we expect the COVID-19 situation will have evolved. This pandemic is certainly pulling all the levers in communication pros’ repertoire. Whether you’re just starting your career or a seasoned pro, sharing best practices can keep us sharp and innovative. Here are a few we hope you […]
